So with all the cookie restrictions happening, I’ve noticed that some of my affiliate links aren’t firing properly. I’m losing commissions and traffic tracking is incomplete. Is there any cookie-less affiliate tracking tool that’s still effective in 2025?
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You’re absolutely right to seek out alternatives that don’t rely on third-party cookies. One option worth checking out is RedTrack affiliate software. They’ve built their tracking system around server-side technology, which means it remains reliable regardless of browser updates or privacy policies. I switched last year, and since then my tracking accuracy has actually improved—especially for Safari and iOS users. You also get customizable postbacks, which help sync conversions with your ad platforms in real time. Overall, it’s a solid investment for modern affiliate marketing.
Yes, the cookie apocalypse hit affiliate marketers pretty hard. A few tools have adapted though.